David Repas
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  • Nashville, TN
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Flexible Headlines
16 Replies

Started this discussion. Last reply by Tom Cheredar Oct 9.

Preparing to Pitch

Started Sep. 9, 2008

Idea: Prophet
14 Replies

Started this discussion. Last reply by Nathan Ketsdever Sep. 22, 2008.

 

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News is most valuable when it's new and scarce. That being said, "timeliness" is definitely an issue for anything that would be valuable to a true news organization on the web and I don't think a flexible headline tool could work fast enough for it…
October 9
It sounds very similar.. i wasn't suggesting a human element other than this fellow has his software that does a similar task... he is a genius (my opinion) when it comes to variable testing... his testing may be less behavioral from external influe…
October 9
Hey Jake, I'm very familiar with MVT (it's part of what my business offers as a service) and I'll say for Michael that I know he is, as well, and yes, that's what we were both referring to in our comments. The tool Michael was mentioning, Omniture T…
October 8
big magazines, like Newsweek, Time etc have regional editions catering to the slight cultural quirks... so i agree with you on 'culture of readership'... on news stories, i can't see how you get in front of the time factor... 'new' news is coming o…
October 8
Hey Michael, is what you're describing anything like Multi-Variant Testing?
October 8
Hey, how did I miss a great discussion on A/B testing and targeting? Wow. :) Like Summar and Davis have said, this is a great idea but there are tools that are doing really similar things, and the timeline of a headline's effectiveness makes this c…
October 5
David Repas might attend Justin Davis's event
NSW Pre-Pitch Workshop at Vanderbilt Owen School of Management
September 30, 2009 from 5:30pm to 7:30pm
Feeling intimidating about pitching? Have an idea that you're excited about pitching, but want a bit more guidance on the best way to do it? You're in luck. On Wednesday, September 30th, we'll be having an informal pre-pitch session where you can p…
September 29
I like the way Justin thinks. In the world of media planning and analytics, the lifespan of an ad with the breakpoint of diminishing returns is able to be calculated. This is usually done in the offline world. Perhaps the headline idea morphs into a…
September 14

Comment Wall (2 comments)

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At 2:09pm on July 4, 2009, Luke Murray said…
Hey David,

Hey Jared,

I'm the owner of a tech/creative/startup community venue in Lexington, KY called Awesome Inc. We've hosted SW a few months ago here and now we're having a Mobile miniConference on July 18th. There will be speakers from the original facebook mobile, Yahoo!, and speakers on Google Android, Palm Pre, the iPhone. We'll even have a workshop that will walk you through how to build your first iPhone app. We'll also have talks on how mobile will be shaping individual businesses and entire industries.

Just wanted to let you know since you're obviously into the (serial) entrepreneurial scene, and you're not that far away from Lex (and this is the only mobile conference (that I've heard of) in the midwest). Also, what ways do you think would be best to get the word out about this in Nashville? Any advice on where to post this info or let people know?

Have a good day, and I hope to see you up here if you can make it!

-Luke

Rule #4 Always do something awesome over something not awesome.
At 11:25pm on August 19, 2008, Bill Gubbins said…
You are one interesting guy, David. Love to say hello sometime; let me know if you're ever free for lunch.
Best,
Bill Gubbins

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When considering the weekend, what roles are you interested in? (Business, Marketing, Creative, Development, Legal)
Development / Business Development / Whatever
Current Company/Position?
Sprout - President | Finagle, Inc. | Netwurk, LLC | Verberate, LLC
 
 
 

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